Paid website audit — $199
The audit most agencies charge $3,000 for. $199. In your inbox in 24 hours.
A real read of what is costing you leads — technical debt, broken inbound links, content that ranks but does not convert, ad spend leaking to 404s. Done from the outside — no logins, no dashboards to share. A real audit, done by people, delivered as a PDF.
24-hour turnaround. No account access required. Refund if we do not find at least three things worth fixing.
What you get, in 24 hours
Eight things checked from the outside. One ranked action list.
- Technical read. Real-user site speed from Google’s public CrUX field data, Core Web Vitals (LCP, INP, CLS) on mobile and desktop, redirect chains, soft-404 patterns, sitemap freshness, robots.txt hygiene, structured-data gaps.
- Rankings and traffic trend. Keywords your site currently ranks for, the pages carrying that traffic, and where you are stuck on page two. Twelve-month organic trend correlated against every recent Google core and spam update.
- Backlink profile. Live referring-domain count and trend, editorial vs spam-domain composition, and — critically — inbound links pointing at URLs on your site that are now broken. When those dead URLs 301-redirect to your homepage instead of returning a 404, no SEO dashboard flags them and the link equity leaks silently.
- Content depth check. Where you are thin against Google’s helpful-content criteria, where you are duplicating yourself, where competitors are ranking with answer pages you do not have.
- AI visibility baseline. Live tests on ChatGPT, Google AI Overviews, Perplexity, and Gemini for your commercial queries. Which competitors get cited instead. Which directories the models lean on. What is fixable.
- Tracking setup. What is actually installed in your public GTM container: GA4 properties, Google Ads accounts firing conversion pixels, remarketing tags, and whether your ad destinations carry UTM parameters. Reveals agency-turnover attribution problems that even ad-account access alone would not catch.
- Paid-media surface. Public Google Ads Transparency Center and Meta Ad Library — active-ad count, video-vs-static mix, language mix, verified-advertiser identity. Ad-copy claims (review counts, "over X clients") reconciled against public facts. Where the ads actually land.
- Security exposure. Public curl probes for the classic WordPress exposure vectors — .env, .git, debug logs, backup files, wp-json author enumeration, uploads-directory listings, intake-form upload directories. Most sites we audit fail at least one.
- A prioritized action list. The things that will move the needle in the next 30, 60, and 90 days. Ranked by evidence strength, expected impact, and effort. Not a wall of jargon.
Real findings on real sites (anonymized)
Every one of these was visible from outside the site. No logins. No dashboards. Just $199 and a URL.
A Houston law firm
Five separate Google Ads accounts firing conversion pixels on the same site, visible from a public GTM-container read. Signature of agency turnover — nobody knows which numbers are real, whose remarketing is building on their traffic, or whether conversions are double-counted.
A Houston law firm
Fifty-five active Google ads in the public Ads Transparency Center — every one routing to the homepage with no UTM parameters. Channel attribution destroyed at the URL level; message-match killed before the visitor ever loads a landing page.
A law firm
About 200 referring domains — roughly 16% of the entire backlink profile — pointing at URLs that no longer exist. Every dead URL 301-redirects to the homepage, a soft-404 pattern Google explicitly advises against, which is why no SEO tool ever surfaces it. Their #2 most-linked page (142 referring domains, a mass-tort campaign) had been dead for years, silently leaking authority.
A local law firm
Footer stuck on "© 2024" for two years. FAQ accordion with three different questions all showing the same identical answer. Four different review counts across surfaces — homepage, schema markup, Google Business Profile, and Meta ads ("4,000+" versus true ~3,400) — a Meta-policy and state-bar-advertising risk on the ad-copy side.
A retail service
A public WordPress debug log at /wp-content/debug.log — 825 MB, 1.5 million lines — exposing internal file paths and plugin details to anyone with the URL. A five-second curl check. Most sites we audit fail at least one probe like this.
A B2B site
Homepage LCP of 5.9 seconds on mobile per Google’s public CrUX field data — well past the "poor" threshold of 4.0 seconds. Mobile was 84% of their ad spend. The broken site was directly taxing every ad click.
How it works
Three steps. Ninety seconds of your time.
- 1
Pay $199
Secure checkout. Name and email captured at checkout.
- 2
We confirm your site URL and any specific concerns
Automatic reply within minutes with a one-question form. Tell us the site to audit and anything specific you want us to look at.
- 3
You get a PDF within 24 hours
Clear findings, ranked by impact, with the specific fix for each. Yours to act on however you want — DIY, hand to your dev, or bring back to us.
Pricing
$199
One-time. 24-hour turnaround. No subscription, no upsell wall.
If we do not find at least three specific, actionable issues worth fixing, we refund you in full. We have not had to yet.
Common questions
Six answers.
What is in the audit?
The nine items above — technical, rankings, backlinks, content, AI visibility, tracking setup, paid-media surface, security exposure, and a ranked 30/60/90-day action list.
How long does it take?
24 hours from payment. Often faster during business hours.
Do you need access to my site?
No. This is fully external — everything we check is visible from the public internet. No GA4 login, no Search Console, no ad-account access, no CRM access. You give us the URL and $199. That is it.
What if I do not have Search Console or Analytics set up?
Does not matter. This audit does not use them. If we spot that they are missing or misconfigured (visible from your public GTM container), we flag setting them up as one of your fixes.
Is this a sales pitch?
The audit is the product. If you want us to implement the fixes, we are available. That is your call, not ours.
Who does the audit?
PushFire team. Not a tool. Not a subcontractor. Same people who deliver our retainer client work.
Ready when you are
Audit my site — $199.
Paid, one-time, delivered as a PDF within 24 hours.